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Marketing and targeting young people

The material of the cigarette pack is made from sturdy cardboard, which is the best packaging option

So, its no wonder that many people looking to quit smoking cigarettes are looking for safer alternatives

Economy / productivity: It is estimated that the cost to the economy is around 27.6 billion each year in terms of lost productivity (people who are economically inactive due to smoking-related illnesses, people who die prematurely due to smoking-related illnesses, lost productivity through smoking-related absenteeism and smoking breaks, and reduced gross value added (GVA) due to expenditure on tobacco)

Hence, we create e-cigarette packaging encasements that look different from other boxes on the shelves

The mood-altering effects of nicotine (pleasure, alertness, relaxation) are powerful and when a person begins to smoke, particularly at a young age, the risk of developing nicotine addiction is high